Strong Reputation Management is the Key to Business Survival and Success
Today, every business needs to have an online presence to drive sales and gain greater exposure. However, good SEO is only half the story. Your business needs to show up on a prospective customer’s radar in a positive light.
What if your company’s search result, refers to your business in a negative way? What if your reviews are unfavorable? That’s not a risk you can afford to take. Poor reviews will only seek to drive more people away. That’s why a strong reputation management program should be part of your digital marketing strategy. A strong reputation will help you rank higher on Google search results.
Why Does Reputation Management Matter?
The current Google search algorithm ranks the online reputation of a business very high when looking at placement. So how do you grow your reputation? With a sophisticated management system from Skymattix. Every business has great clients and customers that keep coming back but have never left a positive review. Our program reaches out to your current customers asking for a review, while making the whole process easy to use.
How effective is Online Reputation Management?
According to research, 95% of consumers search online for local businesses. 91% of those customers also read online reviews of those businesses. If those reviews are negative or mixed, customers are inclined to skip dealing with that business.
The trustworthiness of reviews is also quite high. 88% of people trust online reviews as much as personal recommendations. The more recent reviews are even more reliable since older reviews don’t apply to current service. That’s why 73% of consumers think reviews 3 months or older are no longer relevant.
Hence, online reputation management for small businesses is a critical investment to keep your business relevant and competitive. Reviews last a lifetime online..both good and not so good. Using a management system helps to keep everything under control, while allowing you to focus on your business.
Benefits of Reputation Management for Small Businesses
Online reputation management creates a word-of-mouth engine. Since most communication today occurs online, word-of-mouth travels even faster. That engine needs to be churning in the right direction.
With online reputation management, excellent reviews, positive mentions, etc. are always boosted to the top. Our reputation management service and monitoring alerts you when a review is left for your business and can even post directly to your Facebook stream. The end result, you are always aware which way your reputation is currently leaning.
If you need round the clock reputation management for your small business, sign up with Skymattix. Our research driven reputation management services will boost positive customer experiences and mentions to the top of Google’s search results.
Boost your brand. Boost your customer’s trust in you. Choose Skymattix.